University of Southern California

Learning Design & Technology

Advancing USC's strategic vision for teaching with technology


Video@USC is a campus-wide initiative with three major components: Video@USC Events, Video@USC Task Force, and Video@USC Survey. VideoCentral@USC  is a website that was developed to serve as a repository for Video@USC information and resources including events, survey information, video related tools and services available at USC.

Video@USC Events

Video@USC events feature distinguished speakers highlighting the effective use of video content both in and out of the classroom. Luis King from Yale University discussed institutional approach and asset management strategies at the first event in November 2011; American University’s Patrica Aufderheide shared best practices and practical approaches relating to fair use; and John Vidar of the Tiziano Project focused on video as a tool to enhance storytelling and empower the voices behind it.

View the video archive of these events by following the links above.

Video@USC Task Force

The Video@USC Task Force, composed of USC faculty, librarians, and information technology staff, was formed in February 2012 with two distinct goals—to create a campus-wide survey capturing the current landscape of video usage, services, and needs at USC, and to analyze survey results and recommend ways to enhance and fill gaps in infrastructure, support, services, and communication about video at USC.

Video@USC Survey

In November 2012, the task force surveyed 414 faculty, 1,475 students and 921 staff members, resulting in a comprehensive view of video usage, support, and infrastructure across the university. The task force report published in June 2013 highlights survey findings and outlines specific recommendations for consideration by USC stakeholders and leadership.

Findings included:

  • 95 percent of faculty and students consider video important to accomplishing their work.
  • Faculty and students use video on a daily basis for teaching, research, data collection, skill development and demonstration, multimedia assignments, presentations, meetings, and social connections.
  • Many faculty, staff, and students are unaware of USC’s video-related resources, services, and facilities, and are unfamiliar with copyright and fair use guidelines.

For more information about the report or to request a copy, please send an email to